TV Entertainment plays a vital role in modern hospitality and accommodation. A variety of different businesses require the ability to distribute TV across a large number of rooms and screens. To do this, most business turn to either a MATV or IPTV Solution.
In order to distribute the broadcast signal to multiple locations, an effective TV Solution infrastructure usually consisting of a Head-End system to capture and distribute content over a venue’s TV network is required.
Here is a quick comparison guide to both Solutions:
Master Antennae TV (MATV)
Master Antennae was once considered the conventional method for delivering audio-visual content. This required a network of cables that processed and amplified TV and FM signals, then distributed those signals from one central location to many end points.
MATV allows for the distribution of TV and live broadcasts, however these networks have a limited channel capacity and the signals are often highly susceptible to interference and quality variation or loss.
All broadcasting through MATV is considered ‘one-way,’ preventing the venue from receiving information from the output TVs.
Internet Protocol Television (IPTV)
Local IPTV, not to be confused with various household IPTV solutions, allows an establishment to deliver that same content across their entire facility using their Local Area Network (LAN). An organisations LAN network opens up a nearly limitless bandwidth which allows for a nearly unlimited number of channels to be distributed simultaneously, at a much higher quality with no loss.
Other key advantages include:
- More content options: In addition to TV and Live broadcasts, IPTV includes digital video storage which allows you to distribute video, images, audio or written which can be viewed simultaneously by multiple users and devices.
- Higher quality: Stream HD TV and audio without interference or loss of signal
- ‘Two Way’ Communication: IPTV allows for ‘two-way’ interactivity, allowing users to pause and rewind live TV, or enjoy features such as Video on Demand, internet browsing and information such as compendiums, latest news and weather and ordering services such as food, shopping and tourism.
- Wireless Content Distribution: Content can be delivered wireless to mobile devices including Smartphones, Tablets and Laptops.
While IPTV has some clear advantages over MATV, venues should consider the following factors before implementing IPTV as a solution:
- Does your venue have the appropriate Infrastructure?
IPTV requires a data network with a sufficient bandwidth in order to operate effectively. However, venues without the appropriate LAN Infrastructure can sometimes avoid re-cabling costs by taking advantage of IPTV solutions that are implemented over existing coaxial cabling connections.
- IPTV is an investment, requiring a greater initial investment than MATV. However, when implemented correctly, IPTV can open up new revenue streams and operational savings, often paying for itself several times over during it’s lifetime.