As in-room streaming takes hold, efficiently monitising it is the next big advancement

Streamvision Supplier Profile on Hotel Management Australia

Hotel Management Australia recently spoke with Streamvision CEO Greg Bassine about the next big advancement in IPTV, why hotels are no longer reluctant to adopt streaming technology, and more…

👇 Check it out below or visit Hotel Management online.

What is the next big advancement in IPTV that you can share?

Casting is one of the latest and greatest innovations that is being seen in the hotel and accommodation space. This technology gives guests exactly what they want – the ability to watch their own content on a large screen when they’re in a hotel room. Our solution streamCAST takes it a step further, by providing a centralised solution that doesn’t require additional equipment in guest rooms – this makes it more affordable and convenient for hotels to install and manage.

Do hotels still seem reluctant to adopt streaming technology or is the message out there that this is the way forward?

The message is well and truly out there. With the success of streaming services like Netflix and Stan, there’s no question that streaming technology is the way forward when it comes to the consumption of content whether it is at home or in the hotel room.

What are the main benefits of working with an entertainment supplier that builds and supports its own products in-house?

Front line staff i.e. Sales Reps, Account Managers, and Support Technicians are better positioned to facilitate client access to and influence over the product development process. This means our clients can be confident their voice is being heard where it matters and that our products can evolve to keep up with changes in their business needs.

How much customisation do you see your clients requesting in terms of revenue generation in their IPTV system?

Most of our clients are excited about the opportunity to increase their revenue via technology. Of particular interest are our shopping cart and in-room ordering functions which allow guests to purchase amenities, book tours, order in-rooming dining, book future stays, etc. right through the TV portal. Hotel staff can easily manage and monitor these purchases. Integration with over 20 PMS systems makes it convenient to bill. Purchases of external services such as food delivery are also possible for hotels that wish to generate revenue with the help of local businesses.

The other service we offer that our clients appreciate is bespoke IPTV portal design. Design and functionality are intertwined and we have seen that it is important to design portals in a way that facilitates an intuitive and smooth user experience so that guests don’t get lost in layers of menus. Many of our clients tell us they want a portal no other hotel has and we can deliver that by partnering with a design firm to provide a free portal design service to all of our new customers.

Streamvision Supplier Profile on Hotel Management Australia

Hotel Magazine – ‘Stay Connected in 2020’

Hotel Magazine - Stay connected in 2020

Recently, Hotel Magazine asked our CEO Greg Bassine how hotels will stay connected in 2020. Below is an excerpt from the article.

👉 For the full article, please visit the excellent Hotel Magazine website.

It’s the start of a new decade: in 2020, the iPhone turns 13, Facebook turns 16, and the World Wide Web celebrates its 29th year since going public.

In a relatively short period, these technologies and others like them have dramatically transformed almost every aspect of our lives, from the way we travel to the way we eat.

Accordingly, today’s hotel guest’s expectations now exceed merely a hot shower and room service. Busy guests with places to be may rarely stop to think about the complexities of providing high-speed Wi-Fi and in-room streaming in a hotel, but these are services that hoteliers and technology companies alike have had to implement remarkably quickly in the race to provide guests with the seamless in-room experience they demand.

Streamvision is an Australian provider of bespoke digital solutions, working with a variety of clients from hospitality ventures to large corporate entities. Hotel Magazine spoke to CEO Greg Bassine about the needs of the modern hotel guest.

“Ultimately, as the end-user, hotel guests and home consumers want the same thing – high speed, high definition content at their fingertips, and the ability to intuitively and immediately understand how to interact with an entertainment system,” he said.

Bassine pointed out some easily overlooked problems that hotels face when providing guests with connectivity technology. “It’s important that all guests staying in a given hotel room are able to cast their content to the in-room TV, but that their next-door neighbour is unable to ‘hijack’ their TV, either intentionally or unintentionally.”

Such a blatant ‘digital intrusion’ is a more visible example of a wider problem facing hotels: that of hundreds, or even thousands of guests accessing the same digital services in close proximity.

“The ability to monitor and control bandwidth usage is essential,” Bassine said, “to ensure that a few data hogs don’t consume all the available bandwidth, spoiling the experience for other guests.”

As well as virtual crowd control, hotels must deal with the fact that their guests are transient. Just as clean sheets and towels are a prerequisite of any guest room from budget to boutique, so too is clean data.

“Hotel entertainment systems need the ability to automatically log out of and erase all user data upon check-out,” Bassine pointed out. “If a guest has logged into her YouTube account on the in-room smart TV, that could lead to their data security being compromised.”

Such compromises are not unheard of – in July, Marriott was fined £99m (NZ$187m) for infringements of the UK’s General Data Protection Regulation after a cyber-incident exposed a variety of personal data contained in approximately 339 million guest records. Just a week or so later, US hotel management company AavGo was alerted by a benevolent ‘white hat’ hacker to a security lapse in their online booking system, exposing the data of up to 8 million entries…

👉 Read the rest of the article on Hotel Magazine